No matter how gray the day may seem, ice cream, with its variety of types and flavors, helps sweeten the day for children and adults the whole year round. In Serbia, the Froneri company makes two large-sized packages to provide those little indulgences. There are four flavors in each of the 1,500-milliliter packages, guaranteed to satisfy every member of the family with just the right flavor. The transparent plastic packaging originated from Greiner Packaging, including a lid with a tamper-proof seal and allows consumers to see the product right away when purchasing. The project once again affirmed to Froneri that Greiner Packaging has many years of packaging experience – the material of the new ice cream packaging does not crack, even at the lowest freezing temperatures, and distinguishes itself through an attractive design.
Communicating with the end consumer through the packaging is becoming increasingly important. This is also true for Danone, where recipes are printed directly onto the packaging.
