Our commitment

Sustainability requires a collective effort

There are still many obstacles to us achieving our environmental goals. We know that is the case. That is why we sincerely believe we can only make progress by working together – true to our motto: join the circular revolution!

Here at Greiner Packaging, we are doing everything we can to ensure a sustainable future – with our own circular economy and design for recycling departments, we create innovative packaging that makes a difference. And of course, we are committed to improving our environmental impact and expanding our use of renewables at our individual locations, too. But we also recognize that we cannot tackle global challenges on our own. That is why we work together with people and institutions to help forge an environmentally friendly future.

To be specific, this involves:

  • Service partnerships (e.g. to develop digital watermarks for improved recycling)
  • Material partnerships (ensuring reliable flows of sustainable materials)
  • Collaborations with national and international organizations (e.g., Alliance to End Plastic Waste)

Joining forces for strategic benefit

Strategic partnerships, research partnerships, and commitments to specific targets are also important to us. They enable us to tackle global challenges as part of a broader effort and to play our part in formulating solutions.

Strategic partnerships:

Greiner Packaging is proud to support SampApp, a free educational platform developed by Veritas Edukasi Lingkungan (VEL), aimed at raising awareness about plastic waste and sustainable waste management in Indonesia. The partnership, announced on April 1, 2025, underscores the importance of making environmental education accessible to all, particularly in regions struggling with plastic pollution.

SampApp offers an engaging and interactive way for users to learn about the life cycle of plastics, waste prevention, and recycling through animated videos, gamified content, and quizzes. By making sustainability education enjoyable and impactful, SampApp empowers individuals across Indonesia to take meaningful actions in managing waste and reducing their environmental footprint.

The collaboration with SampApp is an important step in Greiner Packaging’s broader effort to support the development of solutions that drive a circular economy. Through this partnership, Greiner Packaging is helping to amplify SampApp’s reach, contributing resources to support its mission of fostering a more sustainable future through education.

Greiner Packaging has been involved in the UK-based Ellen MacArthur Foundation since 2016, through which we are supporting the transition to a circular economy. One of these projects (CPO) aims to develop technologies that will allow recycled material to be recovered from polyolefin waste. This is key, because some 50 percent of all plastic packaging in household refuse is made from polyolefins (PO). Our goal is to recover recycled materials that can be used to produce nonfood packaging thanks to their characteristics.
Greiner Packaging joined the Alliance to End Plastic Waste on December 1, 2020. Based in Singapore, the alliance has over 50 member organizations, supporters, and coalition partners along the entire plastics value chain. These members – including Greiner Packaging – all pledge to take a proactive approach to tackle the problem of plastic waste around the globe.

 
In particular, the members of the alliance aim to take steps to effectively manage waste and set up recycling systems so new resources can be recovered from plastic waste in the future. In other words, these efforts support a genuine circular economy – which is exactly what we are working toward at Greiner Packaging via our circular economy strategy. As part of the alliance, we can make an important contribution to safeguarding our planet’s future by providing resources, expertise, and investments.

Learn more: endplasticwaste.org
Greiner Packaging is a founding member of the Packaging with a Future (Verpackung mit Zukunft) platform, which brings together organizations from across the packaging value chain to work on a series of shared goals: joining forces to create clarity in the debate around packaging solutions, working at speed to develop closed-loop solutions, and engaging in a constructive dialogue with policymakers, NGOs, and consumers. The platform is open to organizations working with any and all packaging materials as well as additional partners. Packaging with a Future was founded in Austria with the aim of leading the charge and acting as a role model in Europe to establish sustainable solutions.

Since November 2020, Greiner Packaging has been an official member of #ForumRezyklat. Having joined this international alliance, we are demonstrating our long-term commitment to efforts relating to the circular economy, working closely together with well-known brand manufacturers, packaging and recycling companies, as well as government ministries and other institutions. Greiner Packaging is actively involved in the forum’s four expert groups along with the other new members, such as Coca-Cola and German recycling organization Der Grüne Punkt. These groups focus on master data management, development and promotion of technologies and recyclability, development of further recycled material standards, and customer communication.

The vision of the Circular Plastics Alliance is to promote a circular economy for plastics and to significantly increase the use of recyclates in new products. The initiative aims at having at least 10 million tons per year available by 2025 and furthermore using them for products and packaging solutions.
https://www.plasticsrecyclers.eu/
https://www.petcore-europe.org/

Legislation: staying a step ahead

Regulatory requirements are constantly changing when it comes to recycling, materials, taxes, license fees, and so on. For that reason, we remain in communication with the authorities, closely monitor regulatory trends, and regularly update our customers about these developments.

English

The EU legislative environment

Find out more about the European Union’s statutory provisions pertaining to packaging waste and the impact they could have on the industry.

Watch now
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The future of plastics under the European Green Deal

Helmut Maurer from the European Commission’s DG Environment talks about the future of plastics under the European Green Deal.

Watch presentation

Let’s go deeper

Reduce: less is more

Reducing material usage not only cuts down on carbon emissions and waste but is also more cost-effective.

Reuse: trend toward reusable solutions

Consumers and legislators are demanding reusable packaging – we are delivering the innovative solutions.

Recycle: future-ready

Recycling is becoming increasingly important and complex. By drawing on our wealth of specialist knowledge, we have recyclability in mind from the very start of the design process and use recycled material.

Talk to us

Let’s make packaging sustainable by working together.

Konrad Wasserbauer
Director Circular Economy
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